LOGO:
STATIONARY PACKAGE:
POSTER AD:
CUSTOM SKETCHBOOK:
WEB AD:
WEBSITE:
Title:
Creative Junction Branding
Materials:
Digital, Illustrator, InDesign
Process:
Starting with a mood board I visually portrayed the company with vivid fluent colors. Being that the company is a place for all, but mostly children, to come and indulge in creativity, I thought the logo should be colorful and fluent. After the logo was decided on and created, I produced an accompanying stationary package. Then came the website which I believe should be simple and display the artwork of attendees. Next was a touchpoint strategy, creating a poster, web ads, and a take home sketchbook that all serve to promote and display the brand.
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